Aug 26, 2024
The Robust Growth in Minimart and Convenience Stores Vietnam's retail market is dominated by general trade, but there's a notable shift towards modern trade channels and e-commerce. Modern trade, which now accounts for 33% of the market, is rapidly expanding due to the growth of minimarts and convenience stores (CVS). This shift is driven by a combination of factors, including rising urbanization, a growing young population, and changing consumer preferences.